I’m Karen, a multimedia designer who is passionate about design and the latest trends. I grew up in Reading, MA, a small town outside of Boston. I received my Bachelor of Arts in Graphic Design with a minor in studio art from Lasell University. When I’m not designing, I enjoy spending time with friends and family, reading, traveling, and looking for new inspiration!

CREATIVE PROCESS
My goal is to create impactful designs that align with the client's vision and brand identity. Researching industry trends, target audience preferences, and competitor analysis allows me to gather insights that will inform my design choices. I create mood boards to help visually collect and organize ideas, layouts, colors, and design elements. I explore multiple avenues and consider diverse approaches to the project. Narrowing down my options based on suitability and alignment with the project's objectives is essential. This ensures that the design concepts I present are cohesive and well-aligned with the brand. I’ll then send a captivating first draft for the client. After incorporating client feedback and making necessary changes, I work towards perfecting the design for a polished final version.

I strive to create great work that leaves lasting impressions on clients and the consumer.
Good design and people are what motivate me.